Ric Elias este CEO la  Red Ventures, o cunoscută companie ce realizează servicii de marketing.
<object height="326" width="446"><param name="movie" value="http://video.ted.com/assets/player/swf/EmbedPlayer.swf" /><param name="allowFullScreen" value="true" /><param name="allowScriptAccess" value="always" /><param name="wmode" value="transparent" /><param name="bgColor" value="#ffffff" /> <param name="flashvars" value="vu=http://video.ted.com/talk/stream/2011U/Blank/RicElias_2011U-320k.mp4&su=http://images.ted.com/images/ted/tedindex/embed-posters/RicElias-2011U.embed_thumbnail.jpg&vw=432&vh=240&ap=0&ti=1130&lang=rum&introDuration=15330&adDuration=4000&postAdDuration=830&adKeys=talk=ric_elias;year=2011;theme=new_on_ted_com;theme=a_taste_of_ted2011;theme=master_storytellers;event=Master+Storytellers;tag=Business;tag=storytelling;tag=transportation;&preAdTag=tconf.ted/embed;tile=1;sz=512×288;" /><embed src="http://video.ted.com/assets/player/swf/EmbedPlayer.swf" pluginspace="http://www.macromedia.com/go/getflashplayer" type="application/x-shockwave-flash" wmode="transparent" bgcolor="#ffffff" allowfullscreen="true" allowscriptaccess="always" flashvars="vu=http://video.ted.com/talk/stream/2011U/Blank/RicElias_2011U-320k.mp4&su=http://images.ted.com/images/ted/tedindex/embed-posters/RicElias-2011U.embed_thumbnail.jpg&vw=432&vh=240&ap=0&ti=1130&lang=rum&introDuration=15330&adDuration=4000&postAdDuration=830&adKeys=talk=ric_elias;year=2011;theme=new_on_ted_com;theme=a_taste_of_ted2011;theme=master_storytellers;event=Master+Storytellers;tag=Business;tag=storytelling;tag=transportation;" height="326" width="446"></embed></object>